B2B SaaS in India is on fire, but are you offering an experience as memorable as a perfectly spiced dosa? Enter the world of phygital marketing, where physical and digital worlds collide to create immersive customer journeys that leave a lasting impression. Think attending a product demo at a swanky co-working space complete with AR […]
Social media isn’t just for cat videos anymore. In India, it’s become a shopping haven! D2C brands are mastering “Social Commerce,” turning likes and shares into rupees with innovative strategies. Here’s how they’re doing it: Shoppable Posts are King: Forget clunky websites – Instagram and Facebook Shops let customers browse products directly within the app. […]
Ever feel like your amazing content gets lost in the digital abyss? Those ever-changing algorithms can be frustrating, but fret not! Here’s your guide to outsmarting social media in 2024 and getting your content seen by the right eyes. Know Your Audience, Rule the Algorithm: It’s all about relevance, my friends. Understand your target audience […]
Building B2B SaaS products for India is exciting, but can you make them truly accessible? That’s where the magic of AI meets desi Jugaad (frugal innovation) comes in. We’re talking affordable, localized tech solutions that empower Indian businesses to win big! AI is shaking things up: Forget expensive software! B2B SaaS startups are using AI […]
We all know India is a land of a thousand tongues. But are you speaking the language your customers crave? Forget English – the future of D2C marketing is in regional languages, a revolution we’re calling “Vernacular Power!” Think about it: a whopping 70% of Indians access the internet in their native language. Brands that […]
You’ve seen the D2C wave crashing over India, but are you riding it right? We all know Indians love their WhatsApp. It’s personal, it’s convenient, and with WhatsApp Business, it’s the secret weapon you need to reach unicorn status. Forget fancy websites – conversations happen on WhatsApp! Imagine this: You target saree lovers with exclusive […]
Building a D2C brand that crushes it in India is epic, but what about world domination? Turns out, the “Make in India” movement isn’t just for heavy industries. Indian D2C brands are taking the world by storm with innovative, high-quality products! Let’s peek at some desi rockstars leading the global charge: 1. WOW Skin Science […]
Got a killer product but a wallet thinner than papdi? Don’t sweat it! We Indians are the kings of Jugaad – frugal innovation that gets results. So, ditch those fancy marketing agencies and unleash your inner Jugaadu with these low-budget marketing hacks: 1. Content Marketing that Converts: Forget expensive ads – create valuable content that […]
